I want to get Physical, Physical… I want to get Personal, Personal… Yup – that’s what I want to do. No – but seriously. Personal. Think about that word. What does it mean? How does that make you feel? How does that not make you feel? Am I getting too Personal with these questions? Don’t worry, I’ll take a step back. Personal can mean a lot of things – but what I want to talk about is getting Personal with the Person you are Engaging. The individual you want to get a point across to. The person behind the Title, Position, or ultimate Target. The guy/gal that is going to make a decision, reaction, correspondence, or lack of correspondence – based on what you say/deliver.

So Recruiters – do your Homework, understand your Target… and use protection before You want to Get Physical…aka Personal.